Marjolyn van der Hart – Friday Night Guest Jan. 10, 2020
Marjolyn gave an intelligent, well-organized presentation on strategic ways to market your art. The Digital Marketing for Artists information presented by Marjolyn van der Hart helped to guide the way for artists to connect with collectors and to understand the best steps to take to become more successful in getting your art sold.
Topics included website design for e-commerce, overall marketing campaign design, and content creation. She highly recommended Facebook and Instagram marketing for developing clients to publicize your work. The goal of the presentation was to expand the e-commerce knowledge of artists – the more we know how to harness e-commerce, the more control we have over the marketing of our art.
Marjolyn gave so much information through her presentation that it became clear that there was a keen interest in giving several hours to many of the topics listed above. It was decided that further sessions would be organized. The club will contract with Marjolyn in the near future and will form a plan. A notice will appear in Newsbits and on the DVAC Website with details. Keep an eye open!